Image courtesy of Fernet-Branca


Celebrate Her has partnered with Fernet-Branca to launch a competition inviting the hospitality industry to design a limited-edition Celebrate Her x Fernet-Branca coin.

Submissions open today (16 October) and close 27 November, with the winning design and its designer to be revealed at a community event for International Women’s Day in March 2027.

Fernet-Branca coins are collected and exchanged between bartenders around the world, with The Celebrate Her edition building on that ritual with a limited run of approximately 100 coins.

Entrants are asked to create a design that feels meaningful, collectible and rooted in hospitality culture, bringing together the shared identities of Celebrate Her and Fernet-Branca, and reflecting what Celebrate Her stands for: “Connection, Community, Recognition and Opportunity”.

Anna Sebastian, founder of Celebrate Her, said: “The Fernet-Branca coin already means so much to bartenders around the world, and this edition is for the people who open doors for others. It felt right that our community should be the ones to design it, and we can’t wait to see what they create.”

Anastasiia Manmar, UK brand manager at Fernet-Branca, said: “Fernet-Branca has always been passionate about celebrating and supporting our hospitality community, recognising the people, creativity and dedication that make our industry so special.

“Partnering with Celebrate Her on this project is a really exciting moment for us and an incredible opportunity to champion their community, amplify their voices and shine a light on the inspiring women who are helping shape the future of hospitality in the UK.”