CLASS Spring 2024
CLASS Spring 2024
The reason to season drinks
Guests seasoning their own drinks was once commonplace. Prof Charles Spence asks if it could become so again.
—09 May, 2024
CLASS Spring 2024
Are your products being nerfed?
Brands exist as a signifier of quality. But what happens when products are quietly diluted or diminished? Beware the intervention that is nerfing, says Satan’s Whiskers’ Kevin Armstrong
—02 April, 2024
CLASS Spring 2024
The BBAs 2024 - how does it work?
Hamish Smith expands on the three-step thinking that is at the heart of the annual Bartenders’ Brand Awards.
—15 March, 2024